Google Tag Manager (GTM) & Google Analytics 4 (GA4) Setup

£500.00

Stop guessing and start making data-driven decisions. Our expert setup service ensures your Google Analytics 4 (GA4) and Google Tag Manager (GTM) are configured correctly from day one, giving you accurate, reliable, and actionable data you can trust.

Description

Stop guessing and start making data-driven decisions. Our expert setup service ensures your Google Analytics 4 (GA4) and Google Tag Manager (GTM) are configured correctly from day one, giving you accurate, reliable, and actionable data you can trust.

Is Your Data Lying to You?

A flawless website isn’t enough. If your analytics setup is broken, you’re flying blind. A bad setup leads to flawed reports, wasted ad spend, and missed opportunities.

Common problems we solve:

  • Inaccurate Data: Are your pageviews duplicated? Are you tracking spam and internal bot traffic?

  • Missing Conversions: Do you know exactly which button, form, or link leads to a sale or lead?

  • Fragmented Journeys: Do you lose track of users when they move from your main site to your checkout or blog domain?

  • Vague Reports: Are you stuck with basic “enhanced measurement” data that tells you nothing about why users convert?

  • Compliance Headaches: Are you prepared for privacy regulations with a proper Consent Mode setup?

If you’re not 100% confident in your data, you need a professional setup.

What We Do: A Foundation Built for Growth

We take the guesswork out of analytics. Our service transforms your raw website traffic into a clear, future-proof measurement system. We handle everything from the initial audit to final validation, ensuring every click, conversion, and user interaction is captured perfectly.

Essentials Setup Package Includes: The perfect foundation for any business, starting with analytics.

  • GTM & GA4 Installation: Full setup of your GTM container and GA4 property.

  • Core Configuration:

    • Correct GTM tag installation on your site.

    • GA4 Configuration tag setup (the right way).

    • Data retention is set to 14 months (not the 2-month default).

    • Internal & developer traffic filters to keep your data clean.

  • Key Event Tracking: We’ll track up to 5 key custom events (e.g., contact form submissions, newsletter sign-ups, outbound link clicks).

  • Conversion Tracking: We’ll designate your most important events as official “Conversions” in GA4.

  • Validation & QA: Full testing with GTM Preview & GA4 DebugView to ensure every tag fires correctly


Why Choose Us?
Typical DIY Setup (The “Before”)
❌ Duplicate pageviews & inflated traffic
❌ Only basic metrics
❌ Wasted ad spend on campaigns that “don’t work”
❌ Lost user journeys across domains
❌ Default 2-month data retention
“I think this is working?”
Our Professional Setup (The “After”)
✅ Clean, accurate data you can trust.
✅ Custom event tracking that measures what matters to your business.
✅ Precise conversion data fed to Google Ads to optimise your ROAS.
✅ Unified user profiles with seamless cross-domain tracking.
✅ 14-month data history for long-term trend analysis.
✅ 100% Validated & QA’d setup. No guesswork.

Please note: This is an essential setup service. For more advanced or custom services, please Contact Us.